10 Scott Muskin campaigns that made the world better, and the brilliant people who helped launch them.
Getting better work doesn't require an agency. Just brilliant people.
LET'S BE BRILLIANTI'm available on my own as writer or creative lead, but even better as architect of a team. The Better Brilliants Bureau, if you will. The very people who helped me create the work you see on this page are ready to go do more.
I'm not really all that brilliant.
But I've been doing ad/pr/social/arts creative for 25 years and made some smart stuff with the help of brilliant partners. See more work not included above, but the work here is most meaningful to me and, I think, to the world.
Here's my broadcast reel and my social + digital reel. And please see other outstanding work at Friends & Neighbors, my former agency to whom I owe a warm debt of gratitude.
I am responsible, as writer or creative leader, for all the work you see on this site.
COPYRIGHT 2026 MUSKIN CREATIVE, LLC.